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Free Your Mind

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The Instant Sunday Times Bestseller

Learn how to recognise and resist the daily attempts to control and manipulate your mind.

There is a war on for your mind. You may not notice, but you are surrounded by manipulators: advertisers, politicians, big tech, even the humble waiter who asks, ‘Still or sparkling?’

Free Your Mind is your field manual to surviving the information battlefield. In this indispensable book, Laura Dodsworth and Patrick Fagan draw on interviews with mind-control experts ranging from monks to magicians, infiltrate cults and forums to uncover their most deceptive techniques and expose the hidden tactics used to influence you, from social media to subliminal messages.

Learn how to recognise the nudges, dispel efforts to brainwash you and always question those who say the choice is yours. If you don’t control your mind, someone else will.

Product Highlights
Full specifications at a glance
Publisher ‏
‎ HarperCollins
Language ‏
‎ English
Paperback ‏
‎ 384 pages (May Vary)
ISBN-10 ‏
‎ 0008660794
ISBN-13 ‏
‎ 978-0008660796
Patrick Fagan

Patrick Fagan

Patrick is a behavioural scientist with over thirteen years' experience applying psychology to business and politics. He is a part-time lecturer in London and has co-authored peer-reviewed papers on topics ranging from Facebook psychology to facial expressions. He was previously the Lead Psychologist at Cambridge Analytica and now runs several behavioural and data science consultancies.
About the author Patrick Fagan
British behavioural scientist and former lead psychologist at Cambridge Analytica who researches influence and mind manipulation

Patrick is a behavioural scientist with over thirteen years' experience applying psychology to business and politics. He is a part-time lecturer in London and has co-authored peer-reviewed papers on topics ranging from Facebook psychology to facial expressions. He was previously the Lead Psychologist at Cambridge Analytica and now runs several behavioural and data science consultancies.