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The Bezos Letters
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The Bezos Letters lays out the fourteen growth principles that Amazon uses every day by examining Jeff Bezos’ personal letters to shareholders. Jeff Bezos created Amazon, the fastest company to reach $100 billion in sales ever, making him the richest man in the world. Business owners marvel at Amazon’s success, but don’t realize they have the answers right at their fingertips as Bezos reveals his hidden roadmap in his annual letters to shareholders. For the first time, business analyst Steve Anderson unlocks the key lessons, mindset, principles, and steps Bezos used, and continues to use, to make Amazon the massive success it is today. Steve shows business owners, leaders, and CEOs how to apply those same practices and watch their business become more efficient, productive, and successful―fast!
Steve Anderson, M.A., is a trusted authority on Risk, Technology, Productivity, and Innovation and has over 35 years of experience in the insurance industry. He holds a master’s degree in Insurance Law. Anderson is a professional speaker, consultant, and “futurist.” From business management systems to social media, Steve analyzes what’s happening now and explains its...