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Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team

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Simon Sinek's recent video on 'The Millennial Question' went viral with over 150 million views.

Find Your Why is the follow up to Start with Why, the global bestseller and the subject of the third most watched TED Talk of all time.

With Start With Why, Simon Sinek inspired a movement to build a world in which the vast majority of us can feel safe while we are at work and fulfilled when we go home at night. Now, along with two of his colleagues, Peter Docker and David Mead, Sinek has created a guide to the most important step any business can take: finding your why.

This easy-to-follow guide starts with the search for your personal why and then expands to helping your colleagues find your organization's why. With detailed instructions on every stage in the process, the book also answer common concerns, such as: What if my why sounds like my competitor's? Can you have more than one why? And, if my work doesn't match my why, what do I do?

Whether you're entry level or a CEO, whether your team is run by the founder or a recent hire, these simple steps will lead you on a path to a more fulfilling life and long-term success for you and your colleagues.

Product Highlights
Full specifications at a glance
Publisher ‏
‎ Portfolio Penguin
Language ‏
‎ English
Paperback ‏
‎ 256 pages (may vary)
ISBN-10 ‏
‎ 0241279267
ISBN-13 ‏
‎ 978-0241279267
Simon Sinek

Simon Sinek

Simon Sinek is an optimist. He teaches leaders and organizations how to inspire people. From members of Congress to foreign ambassadors, from small businesses to corporations like Microsoft and 3M, from Hollywood to the Pentagon, he has presented his ideas about the power of why. He has written two books, Leaders Eat Last and Start With Why and is quoted frequently by national publications. Sinek also regularly shares 140 characters of inspiration on Twitter (@simonsinek).
About the author Simon Sinek
His TED Talk 'How Great Leaders Inspire Action' is among the most-watched ever

Simon Sinek is an optimist. He teaches leaders and organizations how to inspire people. From members of Congress to foreign ambassadors, from small businesses to corporations like Microsoft and 3M, from Hollywood to the Pentagon, he has presented his ideas about the power of why. He has written two books, Leaders Eat Last and Start...

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